Services
We help our clients maximize their business opportunities and maintain a competitive edge by providing facts brought from honest on-ground realities. Fact Indepth research recognizes that brand owners need a deeper understanding of target audience. We provide consultancy on consumption behavior and how end users respond to the stimuli they receive through Continuous Consumer Panels, which accurately record changes in people’s behavior over time.
We partner with clients in this internal and external transformative growth journey. We work together to imagine opportunities, creating innovation projects with R&D and marketing teams. Being perpetually innovative needs a consumer-centric mindset, and processes to support behavior. We help clients, big and small, unlock their growth potential by becoming purpose-driven, effective, and consumer centric.
Market Research (Qualitative and Quantitative)
Fact Indepth Research, Market Research services comprise of providing consultancy and research services by using traditional and digital tools with rigor and In-depth involvement to help the clients unwind their potential.Our massive experience in multiple sectors and various methods over the past 17 years has helped us enrich understanding of target groups which builds our capability to cater to clients need.We have achieved experience by covering several stream of research like exploratory research, idea testing, concept testing, product testing, communication testing,service and tool testing, cultural and lifestyle decoding.
We believe inunderstanding and decoding the consumers mindset and using past experience to build strategies as per the requirement of our client.
Social Research
We have experience in social demographics understanding which helps to develop strategies and route ways for our clients in social sectors to understand current scenario, impact of initiatives and to further develop the route plan to meet ends, We have conducted Baseline, midline and endline surveys
We have conducted several studies in fields like Water and sanitation, immunization, family planning, sexual and reproductive health, maternal health, child nutrition, rural banking and Education.
Social Division and Community Mobilization
Fact Indepth Research has conducted various community mobilization in multiple areas. We
have worked on trainings of Self help groups, skill building and counselling sessions
in the pursuit of common community good. We have worked in sectors like
education, health, hygiene, banking, agriculture and skill building etc.
Market Activation and Promotions
Fact Indepth Research has supported multiple clients in building brands by promotional activities. We have worked with multiple clients by creating strategy for effectively reaching end consumers. We become partners in the transformative journey with clients by helping them understand the external world of rapidly changing markets and consumer context. We create market activation strategies for the clients taking a human centered approach and designing various interventions to promote and market the product to the target customer base.
Market Research Division
Market research is a matured industry today wherein the primary need is to implement faster, newer & more practical ideas in work style which:
Ensuring Quality implementation basis research & field norms
- Fact Indepth Research offers a control system, which aim at rectifying control irregularities & ensuring quality work.
- Providing synergy though transparent, unbiased feedback on ongoing assignments quality of delegation& execution) as well as overall report on completion of Project.
Social Division
Our survey, research, and evaluation teams are adept at gathering information from hard-to-reach audiences and out-of-the way places. We work closely with clients throughout each engagement. From focusing a study to handing over a final product, we keep clients informed and seek fresh information to guide adjustments. We report our methods and our findings actively and in different forms. Success means that our work is clear and responsive and that all relevant views are considered. Working in close partnership with clients enables us to achieve our set goals.
In recent years, FACT INDEPTH RESEARCH has conducted the surveys on HIV/AIDS, immunization, family planning, sexual and reproductive health, maternal health, and child nutrition.
FACT INDEPTH RESEARCH has Committees and Core Team consisting of external consultants as well as members from the organization. There is a Core Team of Consultants of international repute who assists the organization in project implementation activities.
- Fact Indepth Research, a specialized research & event management company with its nationwide network committed to optimize the company’s vision of providing innovative, flawless & unfailing services
- A provider of research based marketing information & counsel, we are diversified, information resource, high quality, timely & cost effective research solutions & ready to take assignments facilitating a client’s business decision making process with consumer & brand knowledge to make them informed with appropriate & actionable decisions for their business.
- A research-based consultation includes brand, product management & development, advertising & distribution planning effectiveness, pricing factors; customer’s satisfaction & research based event management. Brand creation & lifecycle: growth to maturity
- Market segmentation/positioning
- Product & concept tests
- New product information
- Brand tracking
- Image/awareness
- Advertising/Promotions strategy & effectiveness
- Brand equity
- Evaluation of marketing effectiveness
- Brand repositioning
- Customer satisfaction
- Retail Audit & Tracking
- Research based Event management
- Data analysis & processing
